ProgramaThe Hidden Sales Killer. How can AI reduce administrative tasks so sales teams can focus on selling?

9.30–10.35

Introduction to Practical AI for Sales

A clear and practical introduction to how AI can support sales work, reduce admin and strengthen commercial outcomes. 

10.35–11.00

Finding Value in Existing Customers

Analysing current customer data to identify new opportunities, upsell potential, churn risks and forgotten conversations worth revisiting. 

11.00–11.15 Break
11.15–11.50

Smarter Prospecting Based on Your ICP

AI assisted research, improved targeting and prioritisation aligned with the organisation’s ideal customer profile. 

11.50–12.20

Efficient and Personal Outreach

Creating personalised messages, outreach sequences and supporting materials with minimal effort. 

12.20–13.10 Lunch Break
13.10–13.50

Meeting Excellence and Organisational Learning

Preparing discovery calls, summarising meetings, extracting insights and learning from top performing colleagues. 

13.50–14.20

Proposals and Sales Materials

Producing clear and effective proposals and presentations quickly. 

14.20–14.50

Closing, Forecasting and Follow Up

Supporting deal momentum with automated follow ups, forecasting assistance and practical closing strategies. 

14.50–15.05 Break
15.05–15.50

Automation and AI Agents

Automating workflows across the entire sales process and within the organisation, using your CRM system as the central hub. 

15.50–16.15

Customer Success

Strengthening onboarding, long term customer value and retention. 

16.15–17.00

Practical Exercises

Hands on practice applying AI in real sales tasks. 

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